Because the Fob Bible hits the streets today! Order your copy now. (By way of disclaimer, I haven't ordered my copy yet only because I'm moving next week and don't want to lose it in the mail.)
According to the official description, The Fob Bible is "The Old Testament re-imagined through poetry, verse, closet drama, e-mail, and short story." I would add that said re-imaginations strike just the right balance of thoughtful reverence and humorous irreverence toward the source material to please believer and non-believer alike. And that it's really good.
And anyone who can tell me the difference between poetry and verse wins bonus points. There's certainly enough variety of poetry and verse in the book to warrant two labels, but I'm just not clear on the distinction.